Natetronn

I want to tell you about a client who ended up not being a client after all. This is not going to be a bashing session so, for those drama lovers out there you can stop reading now. I do however want to talk about some of the things I learned while researching possible resources to help the client take their website up a notch and I will talk about the client’s competition too but, first a bit of a lead in so you know how the whole thing came about.

Okay maybe it seems like a bit of a bash, talking about their competition and even linking to that said competition’s website, but honestly I’m calling it part of the story, you will see why later.

Any-who, the lead in:

I was introduced to the client through a friend of mine and sold to the client as the “SEO Expert.” I know, I know, I almost laughed when I heard my friend say that but, it happened to be right in front of the client so I refrained and just smiled instead.

The client has a magazine which has been somewhat successful. They wanted their online version to also be a success, plus benefit their advertisers and be useful to their readers too.

The meeting went well and I gave them a few suggestions just to show I kind of knew what I was talking about. They had plans to redo their sites homepage and I suggested a few ways to help them do just that. Then after a few weeks of emails and voice mails not returned, come to find out they took a bit of my advice and redid there homepage with some of the suggestions I had made.

Now, I forgot to mention that I was told they were going hook me up with access to there Google Analytics account so I could better gauge where they actually stood at that point, although right off the bat I knew there wasn’t going to much info in their account that I needed to know about. Also, the client said they would wait for my proposal on how to bring them more traffic, you know all that “SEO Expert” stuff and that they would be in contact again right away.

So to make this part of the story not quite so long; they never sent me access to Google Analytics, they never returned my emails and or phone calls. I did however reach the owner once on a Friday and he acted busy and told me to call back on Monday to set up a time we could meet, which I did and well you know, voice mail again.

Okay, that’s all for the lead in part of this story. Part 2 will contain some good information for you in regards to what I actually learned while doing research for this client, plus some links that could possibly help you out in the future. So come on back for the second part!